At Earth to Betty, we’re passionate about helping you achieve your best hair day – every day. That’s why we take the time to ask about your hair routine, including the products you’re using at home. It’s not about judging your choices, it’s about ensuring your hair stays strong, healthy and happy long after you leave the salon.
One question we always ask is whether you're using supermarket shampoo and conditioner. While these products may seem convenient and affordable, they can be doing more harm than good to your hair – and the planet.
The Problem with Supermarket Shampoo
Supermarket shampoos and conditioners are often packed with ingredients that create the illusion of healthy hair but don’t actually nourish or protect it. Many of these products use sulfates, silicones and synthetic fragrances, which can strip your hair of its natural oils, leaving it dry, brittle, and prone to damage.
Sulfates, in particular, are common in many mainstream haircare products. These are the ingredients that create that satisfying foamy lather. But behind the bubbles, sulfates (like sodium lauryl sulfate or SLS) can be incredibly harsh. They strip away not only dirt and build-up but also your hair’s natural moisture barrier. This can leave your scalp irritated, your strands dehydrated, and even cause your colour to fade faster if you’ve had a dye job.
Supermarket shampoos also often contain cheap fillers and non-biodegradable chemicals. These ingredients aren’t just tough on your hair – they’re harmful to the environment, too, polluting waterways and contributing to plastic waste.
Why Sulfates Are a No-Go
We champion sulfate-free products for good reason. Sulfates might work well in cleaning grease from car engines, but they’re way too harsh for your hair.
Over time, they can lead to:
Dryness and frizz, especially for curly or textured hair.
Scalp irritation or sensitivity.
Damage to the hair’s cuticle, leaving strands more prone to breakage.
Sulfates also interact poorly with eco-friendly and nourishing ingredients, negating the benefits of high-quality haircare. This is why we recommend switching to professional products like those we use at the salon.
What We Use (And Why It’s Better)
We trust products from Evo and O&M, which are vegan, cruelty-free, and free from sulfates and parabens. These high-performance formulas are packed with plant-based ingredients that nourish your hair without stripping it of its natural oils. Plus, they’re better for the planet, with biodegradable formulas and sustainable packaging.
Switching to salon-quality, eco-friendly products helps maintain the work we’ve done in the salon and ensures you’re supporting the long-term health of your hair.
It’s why we ask about your haircare routine – not to shame you, but to make sure you leave the salon with hair that feels and looks its absolute best.
Ready for Healthier Hair?
If you’re curious about making the switch to sulfate-free, eco-friendly products, chat with us during your next appointment.
Come in to the salon for a hair refresh or transformation.